Our first priority is the safety and health of our people, the environment (both local to our operations and across our whole region), our customers and our neighbours. Being a respected corporate citizen is of paramount importance to us.

We are committed to being the No 1 player of the EMEA polyester market, and to staying there.

We are determined to partner with our customers, accompanying their development and helping them to provide customised and competitive solutions to differentiate themselves in their businesses.

We want to mobilise our distinguished heritage (stemming from over 50 years of experience in the research, development, manufacture and sales of polyester) so that we are in the best position to meet the needs of a dynamic and demanding modern industry. Two of our forefathers, DuPont and ICI, were the original developers and producers of commercial polyester fibres and resins globally, starting production in the late 1940s.

Today, we are establishing our own culture which blends our (mainly) Turkish and German backgrounds with an organisational culture combining all the best elements from our parent Sabanci and the businesses, technologies and plants that were transferred from DuPont at our formation.