ADVANSA’s expertise in fibres and filaments for branded fabrics and insulation builds on the extensive experience of its parent companies DuPont and Sabanci. ADVANSA has raised its certified fabrics and insulation brands to market leadership through product development and innovation making full use of former DuPont/Invista brands and technologies.
ADVANSA has leveraged its brands to market leadership status since beginning the branded fabrics segment activities. Over the years, brands like Coolmax® or Thermolite® Base have established themselves as the appropriate answer when dealing with performance, aesthetics, and comfort fabrics. From leading sportswear companies to famous brands in the fashion segment, major players in the textile industry have been won over by the quality of ADVANSA’s brands.
For insulation applications, ADVANSA offers end-users high performance insulation for sleeping bags and apparel. Waddings produced under license by partners are certified to meet strict ADVANSA performance standards.
ADVANSA produces fibres and filaments specifically engineered for many end-user applications, such as:
- Sports and activewear apparel
- workwear and military apparel
- intimate apparel
- ready-to-wear fashion garments
- sleeping bags
Learn more about:
- Apparel and insulation brand milestones
- Product innovation
- Quality system
- Marketing
- Product innovation:
Advanced in-house technology combined with a significant investment in Research & Development allows ADVANSA to develop many new high performance products for fabrics and insulation for different sectors of the polyester market. This allows ADVANSA to offer a wide range of differentiated high-value certified products to the market.
- Quality system:
Thanks to continuous product development and quality control throughout the manufacturing process, ADVANSA has the confidence to put its own label on the final products. The ADVANSA label is a mark of reassurance for the end-user. By selling its products under licence, requiring strict adherence to quality specifications and certification standards, ADVANSA certifies a high quality final product. Each finished product such as apparel, garments or sleeping bags carries an individual quality label.
- Marketing:
ADVANSA invests heavily in marketing to promote its branded apparel and insulation brands right through the value chain to the end consumer. This also includes high impact marketing campaigns, such as sponsorship, trade and retail promotions, PR campaigns.